The Gold Standard | Men's Fragrance

Gold is considered a mark of excellence, an icon of love, and one of the world's most important assets. American Luxury Unlimited's flagship fragrance, The Gold Standard embodies all of that in a bottle — and is truly the all-day, any-situation, best-of-the-best fragrance.

Time of Day: For a richer and more sensual experience, The Gold Standard is perfect for evening wear. The deeper base notes come alive in the cooler night air, creating a sophisticated and alluring aroma. However, its versatility allows it to be worn during the day as well, especially if applied lightly.

Occasion: This fragrance exudes elegance and luxury, making it suitable for formal occasions like black-tie events, galas, or business meetings. Its warm and inviting character also shines in more casual settings like dinners with friends or romantic evenings.

Best For: Black-tie events, business meetings, date night, evening wear
Scent Vibe: Fresh, masculine, warm, confident, sophisticated
Projection: Moderate to strong
Longevity: Long-lasting
Size: 2 oz bottle
Perfect For: Daily wear, gifting, special occasions

Wear it when: Only the best will do.